A tobacco company is turning the tide on a nicotine problem that has been plaguing the U.S. for decades.
Angel E Cigarettes, based in Virginia, is a joint venture between Lorillard Inc., Altria Group Inc., and American Tobacco Co. The companies have been battling nicotine addiction for years.
In the U .
S. alone, there were more than 4 million tobacco-related deaths in 2014.
It’s an issue that has long vexed the tobacco industry and led to legislation to regulate e-cigarettes.
This year, Lorillard and Altria launched their own e-cigarette brands, and American Tobacconist Inc. is also launching a new e-cig line.
But they haven’t had the success of the other major tobacco companies.
Altria, which owns Lorillard, said it is ramping up production of its popular e-liquids, but hasn’t released sales figures.
The company’s announcement comes after a new report from the Centers for Disease Control and Prevention (CDC) showed e-cigs were the top killer of U.